06 — Sphere-of-influence nurture
The referrals are in the database you forgot.
The average agent’s past clients hear from them at the next market crash — and buy from the agent who simply stayed in touch. Realtix runs a personal-feeling nurture program across your whole sphere: anniversaries, market notes on their street, check-in tasks that land on your calendar, all in your voice.
See it work
One contact, quietly worked
A past client moves through the program — nothing spammy, nothing canned, nothing you have to remember to do.
Day 0
Added from your Google contacts
“Dana & Chris Whitfield — past client, sold 2023. Anniversary of closing next month.” Segmented: past client, potential upsizer.
Day 1
Personal check-in email (your voice, auto-drafted)
“Hi Dana — no agenda, just saw the maple on your street finally turned. If you ever want a no-pressure read on what your place would list at now, I’m here.”
Day 4
Market note, segmented to their street
Three sales on their block in 60 days, average +6.8% year over year. Dana’s home model is the street’s most common floor plan.
Day 19
Task for you: 4-minute call
The system books it on your task list with a one-line brief — not a robocall. Your relationships, your voice.
Day 34
Home-anniversary card, mailed
Handwriting-style card auto-ordered and sent. One year in their home next week.
Product preview — illustrative contact. Your sphere stays yours: consent-based touches, full opt-out, no spam cadence.
Your database, finally working
01
Imported, cleaned, segmented
Google contacts, spreadsheets, old CRM exports — imported, de-duplicated, and segmented: past clients, hot prospects, future sellers, year-of-purchase, neighbourhood.
02
Touches that feel personal
Home anniversaries, street-level market notes, seasonal home-care emails, and a birthday card — drafted in your voice, scheduled by the system, approved by you or sent automatically. You choose per program.
03
Human tasks, not robot calls
When a real call is the right move, the system books a task on your list with a one-line brief. Your relationships stay yours — the system just refuses to let them go cold.
From nurture to listing appointment
01
Selling signals, surfaced
Equity milestones, street sales, life-event hints from replies — the system flags contacts showing selling signals and drafts the outreach for your review.
02
Referral requests, tasteful and timed
After a positive interaction — a great market note, a card they responded to — a gentle referral ask goes out. Never desperate, never mass-blasted.
03
Reporting that shows the compounding
Touches, replies, appointments, referrals — tracked per segment, so you can see the sphere producing instead of assuming it is.
What’s included
Part of the platform — not an upsell.
Every Realtix plan bundles the whole system. Sphere-of-Influence Nurture ships with:
- Database import, cleanup & segmentation
- Anniversary & birthday programs
- Street-level market updates
- Seasonal home-care content
- Handwriting-style cards (planned — mailing in development)
- Selling-signal alerts with drafted outreach
- Referral-request sequencing
- One-tap approval or full auto — your choice
Questions
Will my contacts feel like they’re in a machine?
That’s the failure mode we designed against. Programs are spaced, personal, and useful — a street-level market note is something a client forwards, not deletes. Volume is capped, opt-outs are honoured instantly, and the awkward robot phase never ships.
What if I already send a monthly newsletter?
Keep it — Realtix adds the personal layer around it: anniversaries, street notes, tasks, signals. Or point us at it and we’ll run both.
How is this different from a CRM’s drip campaigns?
Drips send; nurture works. The difference is segmentation depth (street-level market data), physical touches (cards), selling-signal intelligence, and the fact that it’s set up and run for you. You’re not configuring another CRM — you’re getting the outcomes one produces.
See it on your business
Ready when you are.
A 15-minute walkthrough — your market, your listings, your follow-up gap. No deck, no pressure.